ABOUT.
Design strategist with over 14 years building 0-to-1 solutions and driving innovation. I wear a lot of hats — working at the intersection of customer discovery, creative problem-solving, and business strategy to deliver tools that help people do more. I focus on structures that create durable, equitable value — most recently in community-focused women's sports.
Experience
- 2020 — Present
Senior Design Strategist — Microsoft
Leading cross-functional AI innovation for Microsoft 365 — from early concept and prototyping through published research on trust in AI systems.
- 2019 — 2020
UX Strategist — Halibut Flats Research & Design
Delivered customer strategy and research-backed recommendations for enterprise clients including Salesforce, Hilton, and Fred Hutch.
- 2012 — 2019
Architect & Project Manager — TRED Architecture, Integrus Architecture, Mackenzie A&E
Led design and delivery of 40+ projects totaling $620M+ across education, commercial, and residential work.
Focus Areas
- Decision systems
- Community & network design
- Platform strategy
- Sports & equity in commercial strategy